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The Rise of Specialized Roboagencies

Helping companies meet the new opportunity for custom software

The AI revolution isn't just changing what software can do - it's transforming how companies build it. As software development costs plummet, a new type of organization is emerging: the specialized AI agency, or 'roboagency.' These aren't traditional development shops that happen to work with AI - they're focused teams that deeply understand specific business domains and build custom AI solutions for those contexts.

The traditional models for building custom software are breaking down. Companies have typically either bought SaaS solutions or built internally. But as AI expands the surface area of what's worth solving with custom software by an order of magnitude, neither approach fully addresses the new reality. Internal teams, even augmented by AI, can't maintain the specialized expertise needed across dozens of different problem domains. And pure SaaS solutions, while scalable, often can't deliver the level of customization needed for AI agents to work effectively within existing company workflows.

Specialized AI agencies bridge this gap by combining the domain expertise of consultancies with the scalable infrastructure of software companies. The best ones don't actually sell custom development - they sell outcomes. Sierra isn't selling chatbots, they're selling automated customer support. 8090 isn't just customizing enterprise software, they're delivering tailored business processes.

The Model in Action

Customer Support
Sierra isn't just building generic chatbots, they're creating custom support automation that handles specific company workflows. A luxury retailer's support agent needs capabilities specific to their domain - understanding product catalogs, return policies, VIP customer tiers, and existing support systems. Sierra builds this deep context into their agents while maintaining infrastructure that makes each new implementation more efficient.

Enterprise Software 
8090 is rethinking how companies use enterprise software by creating custom versions of common tools. Instead of forcing companies to adapt to rigid SaaS products, they're building tailored solutions that match existing processes - from CRMs that understand specific sales motions to project management tools that map to unique development workflows.

Financial Services
Strange Loop Labs shows how specialized agencies can transform document-heavy workflows. They're building automation that understands specific reporting requirements, compliance frameworks, and accounting standards. Their agents handle context-specific tasks like matching invoice line items to purchase orders or flagging potential compliance issues.

Biotech 
In biotech, where we focus at Robo, the opportunity for specialized AI agents is particularly compelling. Biotech companies have a long history of process automation — AI is simply allowing them to supercharge an effort that is already core to their DNA.

Biotech-native AI agents can:

  • Monitor research and news to identify partnership and recruiting opportunities

  • Translate lab updates for internal teams, comms, and PR

  • Automate compliance workflows across existing tools

  • Streamline research coordination across the organization

The Business Model

Roboagencies adopt an outcome-focused approach that aligns incentives with their customers, often pricing directly on outcome metrics. Rather than replacing existing SaaS tools, they help companies use these tools more effectively - similar to hiring a specialized employee.

Their specialized focus allows them to build infrastructure that improves efficiency with each new customer. Over time, some may evolve into pure SaaS plays if they can fully automate their solutions. But many, especially those serving enterprise customers, will likely remain hybrid software and services businesses - much like how enterprise SaaS already operates.

Looking Ahead

The next few years will see specialized AI agencies emerge across every major industry vertical. In highly specialized industries they will likely expand vertically to cover adjacent needs. In some cases where various customers need a very similar solution, such as customer support chatbots, they make expand horizontally. 

We believe the net benefit to companies will be huge, especially in areas rich with custom data and specialized workflows. If you’d like to see how biotech native agents are a prime example of that or how they could fit into your growth goals, reach out.